by gemma | Dec 20, 2019 | Case Studies
When I decided to take my agency 100% remote, there were a number of challenges that we needed to overcome: Time zone differences Language Barriers No in person onboarding process Running a remote agency is no easy task and needs various different tools including a...
by gemma | Dec 19, 2019 | Uncategorised
There are some jobs that have to be done, no matter how boring and time consuming they are and data mining is one of them. There is plenty of software out there which can help you, but nothing is ever as good as your own instinct and common sense. However, it’s not...
by gemma | Dec 19, 2019 | Adwords
Complete the adwords campaign and ad group tree (in pencil) campaigns can be separated by location, product, language or audience. Collate potential keywords from the client website and then enter them into Google to increase the size of your list. Also use...
by gemma | Dec 15, 2019 | Adwords
Every month there are more than 100 million Google searches and this number is only going to increase, so how do you use that to help your business? Many small business owners dismiss Google Adwords as expensive, complicated and untrackable. This is simply not the...
by gemma | Sep 13, 2018 | Google ADS
Introduction This book was conceived from training my staff at my agency and teaching Adwords to hundreds of trainees over a number of years. In order to run successful Adwords campaigns it was essential that I had a detailed understanding of my clients business. This...
by gemma | Dec 6, 2017 | Personal
Working Hours Digital Marketers and indeed anyone who works in front of a computer often spend long hours in front of their computer leading to mental and physical fatigue. One of the first things to look at is your work space, is it in a quiet environment where you...
by gemma | Mar 1, 2016 | Blog
Google Confirm That The Removal Of Sidebar Ads Which Has Been Rolled Out Over The Last Couple Of Weeks Is In Fact Permanent “We’ve been testing this layout for a long time, so some people might see it on a very small number of commercial queries. We’ll continue to...
by gemma | Jan 16, 2016 | Blog
As a child I remember thinking, I can’t wait until I know everything and I don’t need to learn anymore. How wrong can you possibly be? Life is one long learning curve, a process that only really ends when you die which is why it’s important to understand the...
by gemma | Nov 19, 2015 | Events
Event Schedule – Clickz Live Bkk, 26th November 2015 @ Banyan Tree Hotel, Bangkok Meet the Experts ClickZ Social: Bubbles, Bites and Banter This roundtable format provides an opportunity to learn, network, and share information with peers and leading industry...
by gemma | Nov 19, 2015 | Case Studies
Adding a useful tool to your site can enhance your visitors experience and not only make them stay longer on that particular page but it will build trust in your website and encourage them to explore other parts of your site. Take a look at the stats below which are...
