Measuring the results when you update your website

Measuring the results when you update your website

  It’s really important to make changes to your website on a regular basis to try and improve the usability, give users what they are looking for and of course increase conversion rates. But how do you know if what you are doing is working? I follow a few simple...
Is it still worth creating a Google My Business Account?

Is it still worth creating a Google My Business Account?

With all the controversy around Google Local lately and the fact that there are now just three local listings shown instead of 7 made me wonder if it is still worth creating a Google Local listing. The PIN cards seem to be taking forever to arrive these days and on...